Thursday, April 23, 2009

Another Try At Hierarchal Progression

I reconsidered this project and designed a composition to define visual hierarchy. I used the word
“Wish” to make the focal point and statement in text with added quotes.





For this composition, I arranged the quotes horizontal with a light yellow background, giving color of the added quotes an aspect to unify the message.





This design was created easily by keeping the message word “Wish” horizontal while rotating the quotes 90 degrees. It looked a bit disoriented, but I found the results satisfying, staying within the message.






This composition is a plain white background that I would post to show the simplicity of the statement. The type font I used for each composition was Veranda Calligraphy which I felt flowed with the words of the statement.
I am a bit satisfied with the design I created this afternoon. Much better than my first post.

Wednesday, April 22, 2009

Hierarchal Progression







For this project, I created a few compositions with an attempt to define visual hierarchy. I had at first considered using a photo for the background showing visual hierarchy that we learned earlier this semester. After I asked John about it, he said that he was looking for a statement in text that would not be distracted from other images. I wanted something light for the background, so I added one of my photos of blue sky and wispy clouds not to distract from the text, but to have a luminosity influence.

The book said to include a line element in the composition so I used the text for the line element. I have a collection of quotes that I browsed through and found my favorite: "Do not quench your inspiration or your imagination" by Vincent Van Gogh.

The program I used was InDesign. I then used Viner Hand font for the quote to stand out across the background. I found the quote communicating the simple message to us as designers to by no means give up.

Every project that I have created in this class has been a wonderful challenge. I have spent hours researching each topic along with days and nights creating the final composition having the best of time and learning, especially the midterm project. But, I must admit that this particular assignment was confusing and I found no inspiration. I was fresh out of ideas.



This composition I created in InDesign before I knew that the text should be the focal point. I thought I would post it anyway.

Thursday, March 26, 2009

CHAPTER 5: PORPORTION STUDY




For this composition I chose northern lights for the theme. I combined the images to show movement and emphasis. I used several intersecting lines for this layout in the InDesign program. The image in the lower left is smaller, giving it a focal point. This assignment is great practice for me, learning to use outer proportions and internal placement of design elements.

Wednesday, March 25, 2009

PROJECT 5

CONTRAST STUDIES

GEOMETRIC/ORGANIC



I played with a few materials for this project and came up with a simple pencil drawing for geometric/organic. In this composition, I drew the Greek keys, Olympic emblems for the comparative placement along with the plant to show variety and harmony. My goal was to create visual interest by presenting an opposite perspective allowing the geometric images to complement the organic.

NEGATIVE/POSITIVE



While working on the contrast studies project I decided to share a photo that I took a few months ago. The frost on the windshield shows a negative/positive image I found contrasting visually. The viewers eyes are drawn to the image and captures attention.
What do you see?

ROUGH/SMOOTH



This is a photo that shows a rough versus smooth contrast. The personality of the glass draws attention to the viewer in the overall composition.Keeping with the black and white objectives in the book I changed the colors to black and white in photo shop.


ROUGH/SMOOTH




I drew this with charcoal and almost didn't post it. My skills with charcoal drawings are not the best - YET. I wanted to bring out the smoothness of the rose petals against the rough fence in hopes to bring harmony to the overall composition. Funny; although I am learning the language of art-yet struggle at times to draw what I want the viewer to see. Did my best and will continue to develop my skills.

LETTER FORM STUDY



I was trying to organize my letter forms and was about to walk away because I thought that I would never have use for it. Then I realized that no decently crafted letter form is useless or bad. I will use this in the future. So many type fonts to choose from - so little time! It was a challenge making the font composition legible to read.
I created typefaces to achieve variety for this composition. My choice of color typeface (pastel color fonts combined with black and white) shows a simple figure-ground relationship. The arrangement is logical and each is placed against a neutral background to give the individuality of each part to read clearly with the others. I chose red for the background in attempt to show an ambiguous figure-ground arrangement - but the results did not assume a visual vagueness. The red background does show contrast, though. It creates a visual interest and complements the neutral squares where they work together.
With the center typeface, I decided to alter the display for the purpose of visual anomaly. I wanted it to serve as the focal point, focus of the layout, and found that it is an distinction of uniqueness.

Thursday, March 12, 2009

Monday, March 2, 2009

ANOTHER PROJECT 4B

I was not happy with my previous post, and thanks to John's feedback I knew what was wrong. The colors were not harmonizing. Looking at the assignment in the book and the triad color wheel, I overused the colors. Now I realize why I was frustrated while creating the patchwork compositions - they were confusing and not balanced. I went to work again on the patchwork collages using less colors. One other revision I made was balancing each photo size and frame. These revised collages should work.

SUMMER



For the summer collage I framed each photo in a warm yellow-orange, bringing out the highlighted areas in the poppy. The background color is changed to a lighter blue-purple color to bring out the highlights of the iris. I rearranged the photos, took out the post and brought in the daffodil.

WINTER




My winter composition layout stays the same, other than balancing the size of each photo and frame. I unified the colors of each frame and gave the background a lighter blue color.

Sunday, March 1, 2009

Project 4b

I am learning many things in this class. I also realize that I am not happy until I create more than one composition. What I had in mind for these compositions was a patchwork type of effect.

Summer

I selected summer for this composition and decided on a triad color scheme using orange-red (for the poppy), blue-purple (for the iris), and yellow-green (for the dogwood leaves). The contrast color I chose was blue in the photo of the sky with the fence post and yard art. The background color I agonized over for the longest time. I had the color wheel in one window and InDesign in another. My final decision was the blue purple to offer a surprising color result bringing out the effectiveness of the iris and depth to each photograph. Red-orange corresponds to pleasure, domination, and hunger for achievement. Purple combines the stability of blue and the energy of red and is associated with wisdom, dignity, and independence. Yellow-green indicates sickness and cowardice, and that doesn't sound like a fun color, but it was one of the triad colors I saw in the photos. Although this is not necessarily my favorite, I wanted to share it so we could be reminded that summer is not far away.

Summer

I used the same photos in this composition with the same triad colors in mind: red-orange, blue-purple and yellow-green. I experimented with the primary colors for borders around each photo for effectiveness. Using a light pink for the background (contrast) supported the overall concept of the colors.

Winter

Once I started the project of season composition, I could not stop. I kept creating until I had three and decided to post them all. I obsessed over colors and their meanings. I thought for hours about photos I had and what else I could find through the lens of my camera. Since it is winter, not much out there to see from the perspective of many, but I found a few prizes yesterday afternoon. Although the photos themselves are lacking color other than white and gray, I found beauty in the ice and bark of the tree. Texture is the quality of the composition. Red-purple (emotion, royalty), blue-green (healing and protection), yellow-orange (desire and pleasure) were triad colors I chose for the photo borders in this composition. I chose the light aqua for the background for contrast, feeling that it resembles the iceberg and presents a positive effect.